Adobe Drives Creative Innovation Forward at MAX 2015
Staff Writer By: Hope Kumor (hopeandlove)
LOS ANGELES, Calif. -- Oct. 5, 2015 -- At Adobe MAX 2015, the world's leading creativity conference, Adobe (Nasdaq:ADBE) today outlines its vision for Creative Cloud -- a "connected creative canvas" where people create and share their work from anywhere. With millions of members around the world, Creative Cloud brings together essential desktop and mobile apps; a growing marketplace for content, assets and talent; and a vibrant community where creatives can showcase their work and find inspiration. Adding to Creative Cloud momentum, the company today shipped two new mobile apps, Photoshop Fix and Capture CC, enabling quick retouching and asset capture on the go and announced new Touch capabilities across Creative Cloud desktop applications including Photoshop CC, Illustrator CC and Premiere Pro CC. Adobe is also highlighting its patented CreativeSync technology, which powers connections between desktop and mobile apps and the assets creatives use every day. In addition, video content is coming soon to Adobe Stock, the company's royalty-free collection of high-quality photos, illustrations and graphics.
Nearly 7000 attendees, from across the creative spectrum, are gathered in Los Angeles to learn, be inspired and network. This year's MAX will feature film director Baz Luhrmann; "Humans of New York" founder and photographer Brandon Stanton; illustrator and writer Maira Kalman; and artist, designer and author Elle Luna. To view the keynote via a live stream, visit: http://www.adobe.com/go/maxkeynote.
"Creative Cloud has become the de facto platform for all creatives, providing the tools and services to fulfill every creative need. With this latest release, we're giving our creative customers the freedom they need to work and be inspired from anywhere," said Bryan Lamkin, senior vice president and general manager, Digital Media at Adobe. "Being connected to your assets, team and projects, at all times, is critical to today's designers. With this Creative Cloud update, Adobe's signature CreativeSync technology drives powerful connections between desktop and mobile apps as well as essential creative assets."
Mobile Apps Enable Design on the Go
Available today, Photoshop Fix offers a retouching and restoration-focused image editing experience on a mobile device, powered by Adobe's world-renowned image-science technology. The simple, intuitive touch interface makes legendary Photoshop desktop features, like the Healing Brush and Liquify, available for real retouching work on iPad and iPhone.
Touch and More Coming to CC Desktop Tools
Adobe today unveils powerful new features across flagship CC desktop apps that are also core to Creative Cloud's connected system of tools and services. These include innovations for design, web, user experience (UX) design, video and photography customers, across nearly every Creative Cloud application. Highlights included:
Adobe Updates Creative Cloud Photography
Adobe today unveiled feature updates to its popular Creative Cloud Photography plan that delivers the world's best imaging software across mobile and desktop, for $9.99 per month. New and updated touch interfaces and enhanced features in Photoshop CC and Lightroom CC pioneer a fresh way for photographers to interact with their images. As well as introducing Photoshop Fix, Adobe also updated Lightroom mobile with new capture capabilities and Dehaze functionality; added more layer support for Photoshop Mix; and introduced powerful new editing capabilities for Lightroom for web. Adobe Portfolio will also be added to Creative Cloud Photography plan.
Pricing and Availability
Adobe's new and updated mobile apps are available for free download from Apple App Store and Google Play now. Updates to Creative Cloud desktop software will ship to Creative Cloud members before the end of the year. Membership plans are available for individuals, students, teams, educational institutions, government agencies and enterprises. When adding Adobe Stock to any paid yearly Creative Cloud membership plan, creatives can save up to 40 percent over purchasing stock content separately. For pricing details, visit: https://creative.adobe.com/plans. For Adobe Stock pricing, including a special promotion available until October 30, visit: https://stock.adobe.com/plans.
About Adobe Systems Incorporated
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From Adobe Press Release